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	<title>Comments on: The Most Radical A/B Test I&#039;ve Ever Done</title>
	<atom:link href="http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-most-radical-ab-test-ive-ever-done</link>
	<description>Patrick McKenzie (patio11) blogs on software development, marketing, and general business topics</description>
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		<title>By: Listen to 'The Most Radical A/B Test I’ve Ever Done' narrated by professionals, from 'MicroISV on a Shoestring' - Hear a Blog</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2688</link>
		<dc:creator><![CDATA[Listen to 'The Most Radical A/B Test I’ve Ever Done' narrated by professionals, from 'MicroISV on a Shoestring' - Hear a Blog]]></dc:creator>
		<pubDate>Sun, 13 Jun 2010 16:27:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2688</guid>
		<description><![CDATA[[...] About four years ago, I started offering Bingo Card Creator for purchase. &#160;Today, I stopped offering&#160;it.That isn’t true, strictly speaking. &#160;The original version of Bingo Card Creator was a downloadable Java application. &#160;It has gone through a series of revisions over the years, but is still there in all its Swing-y glory. &#160;Last year, I [...]  Original post [...]]]></description>
		<content:encoded><![CDATA[<p>[&#8230;] About four years ago, I started offering Bingo Card Creator for purchase. &#160;Today, I stopped offering&#160;it.That isn’t true, strictly speaking. &#160;The original version of Bingo Card Creator was a downloadable Java application. &#160;It has gone through a series of revisions over the years, but is still there in all its Swing-y glory. &#160;Last year, I [&#8230;]  Original post [&#8230;]</p>
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	</item>
	<item>
		<title>By: Link to Fit: The Top 5 Links of the Week</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2687</link>
		<dc:creator><![CDATA[Link to Fit: The Top 5 Links of the Week]]></dc:creator>
		<pubDate>Fri, 11 Jun 2010 18:19:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2687</guid>
		<description><![CDATA[[...] Krzastek: A Radical A/B Test. Not just shifting a button or text but removing an entire well-used product from the site, [...]]]></description>
		<content:encoded><![CDATA[<p>[&#8230;] Krzastek: A Radical A/B Test. Not just shifting a button or text but removing an entire well-used product from the site, [&#8230;]</p>
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	</item>
	<item>
		<title>By: Steve O'Brien</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2686</link>
		<dc:creator><![CDATA[Steve O'Brien]]></dc:creator>
		<pubDate>Tue, 08 Jun 2010 16:16:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2686</guid>
		<description><![CDATA[Steve Moyer, your idea seems like it would be a real big pain to operate. You&#039;re betting a lot on the assumption that desktop versions are still valuable when a web version is offered - betting your whole infrastructure and a lot of time and frustration. Hopefully, you can test your assumption somehow, or all that time and frustration could be wasted.]]></description>
		<content:encoded><![CDATA[<p>Steve Moyer, your idea seems like it would be a real big pain to operate. You&#8217;re betting a lot on the assumption that desktop versions are still valuable when a web version is offered &#8211; betting your whole infrastructure and a lot of time and frustration. Hopefully, you can test your assumption somehow, or all that time and frustration could be wasted.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: william</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2685</link>
		<dc:creator><![CDATA[william]]></dc:creator>
		<pubDate>Tue, 08 Jun 2010 10:47:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2685</guid>
		<description><![CDATA[to lynn,

e-junkie is better than clickbank in all aspects. i would personally suggest u e-junkie.]]></description>
		<content:encoded><![CDATA[<p>to lynn,</p>
<p>e-junkie is better than clickbank in all aspects. i would personally suggest u e-junkie.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Steve Moyer</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2684</link>
		<dc:creator><![CDATA[Steve Moyer]]></dc:creator>
		<pubDate>Sun, 06 Jun 2010 17:21:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2684</guid>
		<description><![CDATA[Interesting post and I reread &quot;Why I’m Done Making Desktop Applications&quot; to make sure I remembered your salient points.  I whole-heartedly agree and disagree.

My plan for my next project is that it will be both a web application and a desktop application.  And all from the same build system.  This is a bit bleeding edge (just a little bit), but my looking at the features included in HTML5 make this possible.

First a little teaser ... What&#039;s the one language (framework, run-time) that&#039;s guaranteed to be installed on almost every desktop regardless of the underlying OS?  Yes it&#039;s JavaScript.  But programming in JavaScript, even with libraries like JQuery and Prototype still leaves a lot to be desired.

So my plan is as follows:

-  Use GWT to compile Java to JavaScript and to allow an automated build/test cycle.
-  Allow all users to run the application within their web browsers.
-  Allow users with an HTML5 compliant browser (specifically browsers that support the Offline Web Application and Web Storage portions of the specification) to run the web application locally on their machine (but still within the browser).
-  Create an installer that runs on Windows, Mac and Linux to install Prism and the web application, so that people who prefer a desktop like application can still run one that way.
-  Allow the application to synchronize its data with the server when on-line.
-  Force the application to verify the registration when on-line.
-  Force the application to upgrade to the latest version when on-line.

So ... I think that with the possible exception of a slightly weaker defence against piracy, I&#039;ve managed to put together a platform with a single build that satisfies both those that prefer desktop application (and those that prefer web applications but are off-line much of the time so are forced into using desktop software) and those that prefer web applications, but the system still maintains the benefits you describe in both the articles you&#039;ve written on the subject.  It potentially has the benefits of AIR and Silverlight, but doesn&#039;t require that additional run-time environments be installed.  It will even work on the IPhone/IPad because no flash is required!

What do you think?  Is JavaScript our new &quot;run anywhere&quot; environment as others have proposed?]]></description>
		<content:encoded><![CDATA[<p>Interesting post and I reread &#8220;Why I’m Done Making Desktop Applications&#8221; to make sure I remembered your salient points.  I whole-heartedly agree and disagree.</p>
<p>My plan for my next project is that it will be both a web application and a desktop application.  And all from the same build system.  This is a bit bleeding edge (just a little bit), but my looking at the features included in HTML5 make this possible.</p>
<p>First a little teaser &#8230; What&#8217;s the one language (framework, run-time) that&#8217;s guaranteed to be installed on almost every desktop regardless of the underlying OS?  Yes it&#8217;s JavaScript.  But programming in JavaScript, even with libraries like JQuery and Prototype still leaves a lot to be desired.</p>
<p>So my plan is as follows:</p>
<p>&#8211;  Use GWT to compile Java to JavaScript and to allow an automated build/test cycle.<br />
&#8211;  Allow all users to run the application within their web browsers.<br />
&#8211;  Allow users with an HTML5 compliant browser (specifically browsers that support the Offline Web Application and Web Storage portions of the specification) to run the web application locally on their machine (but still within the browser).<br />
&#8211;  Create an installer that runs on Windows, Mac and Linux to install Prism and the web application, so that people who prefer a desktop like application can still run one that way.<br />
&#8211;  Allow the application to synchronize its data with the server when on-line.<br />
&#8211;  Force the application to verify the registration when on-line.<br />
&#8211;  Force the application to upgrade to the latest version when on-line.</p>
<p>So &#8230; I think that with the possible exception of a slightly weaker defence against piracy, I&#8217;ve managed to put together a platform with a single build that satisfies both those that prefer desktop application (and those that prefer web applications but are off-line much of the time so are forced into using desktop software) and those that prefer web applications, but the system still maintains the benefits you describe in both the articles you&#8217;ve written on the subject.  It potentially has the benefits of AIR and Silverlight, but doesn&#8217;t require that additional run-time environments be installed.  It will even work on the IPhone/IPad because no flash is required!</p>
<p>What do you think?  Is JavaScript our new &#8220;run anywhere&#8221; environment as others have proposed?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Patrick</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2683</link>
		<dc:creator><![CDATA[Patrick]]></dc:creator>
		<pubDate>Sun, 06 Jun 2010 13:00:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2683</guid>
		<description><![CDATA[I still use AdWords -- quite a bit, actually.  I just haven&#039;t done bookkeeping in a few months (since the last big batch in January), due to a problem with my bookkeeping system that I just resolved recently.]]></description>
		<content:encoded><![CDATA[<p>I still use AdWords &#8212; quite a bit, actually.  I just haven&#8217;t done bookkeeping in a few months (since the last big batch in January), due to a problem with my bookkeeping system that I just resolved recently.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The Most Radical A/B Test I’ve Ever Done » Ever, Done, Test, Radical, Link, Most » Adjoozey</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2682</link>
		<dc:creator><![CDATA[The Most Radical A/B Test I’ve Ever Done » Ever, Done, Test, Radical, Link, Most » Adjoozey]]></dc:creator>
		<pubDate>Sat, 05 Jun 2010 16:41:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2682</guid>
		<description><![CDATA[[...] Link: The Most Radical A/B Test I&#8217;ve Ever Done [...]]]></description>
		<content:encoded><![CDATA[<p>[&#8230;] Link: The Most Radical A/B Test I&#8217;ve Ever Done [&#8230;]</p>
]]></content:encoded>
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	<item>
		<title>By: Map Guy</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2681</link>
		<dc:creator><![CDATA[Map Guy]]></dc:creator>
		<pubDate>Sat, 05 Jun 2010 10:41:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2681</guid>
		<description><![CDATA[Also Patrick are you still using Adwords? I noticed your expenses on advertising dropped significantly in recent months.  Are you cutting adwords budget as you are getting sufficient organic search traffic, or the CPA model really saves that much money?]]></description>
		<content:encoded><![CDATA[<p>Also Patrick are you still using Adwords? I noticed your expenses on advertising dropped significantly in recent months.  Are you cutting adwords budget as you are getting sufficient organic search traffic, or the CPA model really saves that much money?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Map Guy</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2680</link>
		<dc:creator><![CDATA[Map Guy]]></dc:creator>
		<pubDate>Sat, 05 Jun 2010 10:37:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2680</guid>
		<description><![CDATA[Hi Patrick,

I have read your post for sometime and this is the first time I wrote you.  I have developed Windows version of my interactive map software, as well as a web version.

However my results are very different from yours. Most of my customers still prefer to buy the Windows version, even I get more &#039;signups&#039; everyday than &#039;downloads&#039;.  But the conversion ratio to sale is much higher for users who download the windows version.

My understanding is that many of my customers are actually business buyers, so they would prefer to pay for a &#039;license&#039; which is very easy for them to explain to their management or boss.

The web-based concept is still new to many business users.  I would  think it would be good for your business (at least no harm), if you keep both versions on your website. As you were giving out both to your users anyway. You can simply state that you will no longer support the Windows version?]]></description>
		<content:encoded><![CDATA[<p>Hi Patrick,</p>
<p>I have read your post for sometime and this is the first time I wrote you.  I have developed Windows version of my interactive map software, as well as a web version.</p>
<p>However my results are very different from yours. Most of my customers still prefer to buy the Windows version, even I get more &#8216;signups&#8217; everyday than &#8216;downloads&#8217;.  But the conversion ratio to sale is much higher for users who download the windows version.</p>
<p>My understanding is that many of my customers are actually business buyers, so they would prefer to pay for a &#8216;license&#8217; which is very easy for them to explain to their management or boss.</p>
<p>The web-based concept is still new to many business users.  I would  think it would be good for your business (at least no harm), if you keep both versions on your website. As you were giving out both to your users anyway. You can simply state that you will no longer support the Windows version?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: links for 2010-06-04 &#171; Daniel Harrison&#039;s Personal Blog</title>
		<link>http://www.kalzumeus.com/2010/06/04/the-most-radical-ab-test-ive-ever-done/#comment-2679</link>
		<dc:creator><![CDATA[links for 2010-06-04 &#171; Daniel Harrison&#039;s Personal Blog]]></dc:creator>
		<pubDate>Sat, 05 Jun 2010 02:02:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.kalzumeus.com/?p=944#comment-2679</guid>
		<description><![CDATA[[...] The Most Radical A/B Test I’ve Ever Done : MicroISV on a Shoestring (tags: startups entrepreneurship) [...]]]></description>
		<content:encoded><![CDATA[<p>[&#8230;] The Most Radical A/B Test I’ve Ever Done : MicroISV on a Shoestring (tags: startups entrepreneurship) [&#8230;]</p>
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