Folks ask this once in a while on the Business of Software boards: exactly how important are download sites to a uISV’s promotion strategy?
Confirmed Installs By Download Location in March 2008:
(OK, it isn’t quite that cut and dried. I’d still recommend doing submission via Robosoft for the SEO benefits of the backlinks it will get, particularly for a new uISV. However, in terms of driving downloads, download sites are all but worthless. It is easy to figure out why if you watch users looking for software: rather than going to www.download.com and searching for it, they just Google it to start out with.)