Categorized Posts

Uncategorized

• Design and Implementation of CSV/Excel Upload for SaaS
• Productizing Twilio Applications
• I Saw An Extremely Subtle Bug Today And I Just Have To Tell Someone
• Speaking At Microconf — Free Ticket Inside
• Appointment Reminder at 6 Months
• Software For Underserved Markets
• Some Perspective On The Japan Earthquake
• Japanese Disaster Micro-Update
• My Biggest Frustration With Google AdWords
• Hacking Customers' Technology Adoption Cycles
• Quantifying The Value Of A College Degree (By Major)
• Staging Servers, Source Control & Deploy Workflows, And Other Stuff Nobody Teaches You
• Lessons Learned At Business of Software 2010
• Automatically Minimizing Javascript and CSS with Rails
• Organized, Curated Lists of Best Posts From This Blog
• Dealing With Market Seasonality
• Does Your Product Logo Actually Matter?
• SEO for Software Companies
• Speaking at Software Industry Conference
• Running Apache On A Memory-Constrained VPS
• Falsehoods Programmers Believe About Names
• Detecting Bots with Javascript for Better A/B Test Results
• Interviewed by Andew Warner On Entrepreneurship [Video]
• Peldi from Balsamiq Interviewed For An Hour
• Data Driven Software Design Presentation (plus bonus interview)
• Quick Start For Rails on Windows Seven
• Getting Interviewed By Andrew Warner at Mixergy
• Interviewed by Gabriel Weinberg [video]
• CrazyEgg To The Rescue Again
• Running A Software Business On 5 Hours A Week
• Getting Ready For Going Full Time
• Using CrazyEgg on Pages Requiring A Login
• What My User Survey Taught Me
• Four Open Letters To The Book Industry
• Followup Questions for "Strategic SEO for Startups"
• Deploying Sinatra On Ubuntu: In Which I Employ A Secretary
• The Solo Founder (Startup) Rap
• Visualizing Your Commit History
• Engineering Your Way To Marketing Success
• Twilio (phone call web API) is crazy fun
• Bingo Card Creator Year In Review 2009
• Bringing A/B Testing To The Fortune 5 Million
• It Seems I Have A Podcast Now
• Practical Metaprogramming with Ruby: Storing Preferences
• Tracking Down A Subtle Analytics Bug
• The IE CSS Bug That Cost Me A Month’s Salary
• Work Less, Get More Done: Analytics For Maximizing Productivity
• A/B Testing Signup Page
• BCC 3.0 — Got a moment to beta test?
• Why I’m Done Making Desktop Applications
• A/Bingo makes the rounds
• Seeking A Freelance Writer/Blogger [Position Filled]
• Using WordPress and Rails on the Same Domain
• You May Have Too Many Domain Names When…
• $50,000 of Bingo Card Creator
• Update: Landing Page Redesign Successful
• Using Mixpanel With Ruby on Rails
• Release It, Then Iterate Like Mad
• What stats do you want to see?
• Web Version Gets New Coat Of Paint
• Bingo Card Creator Goes Web 2.0
• Why does cron hate me so?
• Dropbox is saving my bacon
• Yay for A Productive Hour
• That too ENTIRELY too long
• 572 day uptime…
• Hard to get motivated some days
• Major Progress on BCC Web Application
• Bad Places To Have Bugs: Pricing Logic
• Working on Bingo Card Creator 3.0
• オープンソース・ソフトウェアとうまく勝負するにはどうするか
• My Favorite WordPress Plugin
• kalzumeus.com (Not www. Version) Down For A While
• Moved Blog From WordPress.com to Own Server
• 98, 99, 100!
• Results of Native Compilation vs. Java Split Test
• Massive Update To Stats Tracking
• Ninety. Four. Percent. "()$#(")
• Someday, someday…
• Sales Up Massively, My Guesses As To Why
• Big Writeup About The New Cart
• iBox Overlay Doesn't Scroll
• Finished My Mini-Development Project, Mostly
• Inno Setup + Excelsior JET = Slice MBs Off Download
• Bug squashed
• Things I Would Prefer Not Discovering At 1:30 AM
• Problem Solving At My Job and My Business
• Bingo Card Creator 2.5 Released!
• Quick (Final) Request For Beta Testers
• Head Slapper of an Oversight
• Could Use A Bit Of Beta Testing Again
• Bingo Card Creator 2.5 Coming Soon
• Football Bingo… Who Knew?
• A Beautiful Twist On A Boring Old Thing
• Learning From (A Specific Example Of) Failure
• Programmer's Charity Drive (And How You Can Help)
• Help Debug The World
• Free Christmas Bingo Cards
• How To Use E-Junkie Without Your Customers Seeing It
• Best App Name Among Sprinters
• What I've Been Up To
• I'm starting to feel the itch again
• Blog Has A New Address
• Download Sites: Important or Not?
• Still More Graphical Fiddling Going On
• Insights On Blog Optimization
• Adding some backend tracking…
• I Never Really Set Out To Have A Brand
• Candidates for New Bingo Card Creator Logo
• Significant Changes To Website
• Review of Bob Walsh's MicroISV Sites that Sell e-book
• If You Only Ever Read One Thing About Niche Marketing…
• Quick Request
• Blogging Hiatus For A Week
• Moving Off Of GoDaddy hosting
• Bingo Card Creator 2.0 is done! (Finally!)
• Blogging As Personal Marketing
• What Do You Want To See Covered Here?
• Redesign of Bingo Card Creator main site — interested?
• Major Update To Google Analytics — Action Required
• Marketing Runs In The Family
• A Little Thing That Made My Day
• Need Services Of Web Design Freelancer
• Happy New Year
• Merry Christmas to other uISVers!
• Free Christmas Bingo Cards
• Six days. Twenty Dollars. One New Business.
• A Side-Project You May Be Interested In
• Free Thanksgiving Bingo Cards
• October 2007 Stats — $2,000 in sales
• Outline For This Week
• Google Searches By Flowchart
• Two Minute Updates Before Work
• The Long Tail and the Big Head
• That Shouldn't Even Be Legal
• Halloween Bingo Cards
• Need To Borrow A Mac User For A Minute
• Firebug — Pretty Darn Good CSS Tool
• 10,000 bucks… Yowza
• Sorry for lack of posts
• Yikes, that was overwhelming
• Not Sweating The Small Stuff
• Before I Try RentACoder… [Edit: Got My Help, Thanks!]
• Google's Conversion Optimizer… Rocks
• Its A Small, Small World These Days
• On Posting Frequency
• New Paypal Buttons
• The Next Adventure
• Banking for the uISV
• Harry Potter Bingo Cards
• Blogging Light Because…
• Freeware Can Be Profitable, Apparently
• Quick Favor From Mac Users
• Happy Birthday, Bingo Card Creator
• May 2007 Stats
• A Note About Startups Outside the Valley
• Summer Is Upon Us
• More Web Site Tweakage (Link Colors, Download Buttons)
• Still More Button Redesigns
• Quick Update On New Icons
• CrazyEgg vs. Google Analytics
• Simple Enhancement To Lightbox
• Nailed A Job Interview
• Lightbox — Quick, Pretty Screenshot Previews
• I'm Glad *I* Don't Compete With Google…
• Hideho, Readers of "Neat New Things"
• Always Dangerous Making Predictions Early…
• Luck of the Irish
• The Photo Doesn't Quite Do It Justice
• MicroISV on a Shoestring Reader
• Switched to SwiftCD
• The Next Project
• Musical Note Bingo Cards
• NSIS vs Inno Setup
• Lost Two Days
• Second Interview Up
• Seems to be Interview Season
• Rates At Which Shareware Customers Request Refunds
• Bingo Card Creator (CD) gets a new look
• Paint.NET 3.0 is amazing
• Do You Understand Your Market Cycle?
• Google Checkout vs. Paypal
• Amusing Mac Java Niggles and Incompatibilities
• Write Once, Debug Everywhere…
• 5 things you don't know about me
• Effects Of Purchase Page Reorganization
• Perl Makes Me Feel Dirty
• Why I Use Paypal
• If you haven't seen it yet…
• Already Confirmed Paypal Email Address But Can't Withdraw Money
• e-junkie Does It Again
• January Is Being Good To Me
• So For Those Of You Investing Your Profits…
• Merry Christmas!
• Got Invited To Beta Google Split Testing Product
• Nice To Hear About Successes
• Things You Shouldn't Worry About
• Blogging As Professional Promotion
• Just Do It
• Payloadz + Google Checkout = … ?
• The Simple Joys Of Living In Rural Japan
• Trial Installer Corrupted, Again
• Free PR8 Link To Your Website (Shh, Keep It A Secret)
• If One File On Your Web Server Gets Corrupted…
• A Handy Little Tool You Might Not Know About
• Sometimes I Wonder If…
• Bingo Card Creator Goes International
• Bleg For Perl Help
• Dealing With Email Spam
• As You May Have Guessed…
• Blatant Plug For A Program I Like
• Accounting For Lazy Programmers
• Selling Software To People Who Don't Buy Software
• Object Lesson on Blogging for your Business
• Undergoing Massive Spam Attack Today
• Bleg for my Mac using friends
• Three Cheers for Tucows
• Time To Get Back On Track
• Text Link Ads
• Crazy Busy This Week
• Selling Software on a CD
• Mac Version Doing Fairly Well
• Update on AdWords
• Another Plug for e-junkie
• Once Is Chance, Twice is Coincidence, Third Time Is A Pattern
• Bits du Jour update
• Bits Du Jour
• A Good Day
• Kanji of the Day: 任
• Yo Ho, Me Hearties, Yo Ho
• My Next Piece of Software
• Yay, 1.04 Out The Door
• How NOT to do your license key checking
• Feature Creep!
• Another Hosted Services Success Story
• Porting to Mac OS X
• Minor SEO Updates
• The Visual Impact Stock Icons Make
• Bingo du Jour
• Open Source vs. uISVs — Some Myths That Need To Die
• If Three of Your Computers Burned Up In A Week…
• Back Again
• Going Away For A Week
• To Limit, or Not To Limit
• I Love My Job
• Mid-month Stats Update
• You Can Probably Stand To Charge More
• Ten Reasons Why Most Internet Writing Is Terrible
• Update on Ad Experiments
• Tweak Your Installer, Double Your Sales
• Everybody Say Hiya To the New Guy
• The Anthem of My Business
• I'm Reviewed On A High Traffic Web Site!
• Early Results of Auto-Submission Experiment
• Don't Let Java/.NET Deployment Scare You
• The (Trial Downloads) Numbers Game
• A Love Note To My Favorite Productivity App. Ever.
• Impressions On Download Sites
• Peeking Over Your Customers' Shoulders
• Bingo Card Creator 1.03 Released
• Single Minute Exchange of Dies
• A Month Worth Of Stats
• I'm Profitable
• Minor Programming Tweaks
• 10 minute tweaks to boost your conversion
• And back to your regularly scheduled programming…
• Google's Lawyers Admit To gmail Privacy Leak
• Coolest mISV Product Ever
• Lesson: Check To Make Sure You Have Uploaded The Correct Installer
• Drop-Dead Simple Update Checking
• Another Payment Processor To Look At
• I'm Cash-Flow Positive
• Its OK To Be Second Best
• Five Programs I Will Eventually Donate $20 To
• Figured Out The IE Problem
• Aww, poor cracker…
• I am really starting to hate web development
• Grr, annoying hackers
• Oh noes!
• Minor Niggles
• Accounting
• My First Sale!
• Getting started with eSellerate
• My first feature request
• Localizing
• Conversion Rate Steadily Improving
• Nice Weekend Camping, Plans for This Week
• Took off nag screens
• Hustling for development dollars on eBay
• Idea for uISV Product
• Some minor accounting
• I Just Made (A) Front Page of Google
• Random Improvement
• Optimized Landing Page #1
• Happy Fourth of July
• My conversion rate is abyssmal
• Day #11: First Page of Google
• A Feature Before Bedtime
• Must Not Get Blinded By The Trees…
• My Very First Customer Contact
• Rock On Google
• Cows, milk, and conversions
• Bingo Card Creator By the Numbers
• So I Hit The Big Red Button And Went Away For Six Hours…
• Home stretch!
• Why Even One Man Teams Should Use Source Control
• Unexpected Expenditure & Great Marketing Idea
• From Visitor to Downloader to Purchaser
• Introducing the Bingo Card Creator website
• Guestimating Market Size
• My Competition
• Unveiling The Software & Market
• And we're feature complete
• Development plan for the rest of the week
• The Joys of Open Source
• The Sorrows of Java Printing
• The Pros and Cons of Java for uISV
• The Original Conception through Release In 7 Days Story
• From Design to Market In Eight Days Or Less
• Random Acts of Kindess
• Dev Journal: First Three Days in the Trenches
• So you want to be a microISV

advertising

• Image Ad Blending Works Really, Really Well
• Landing Page Design Tips
• Conversion Optimizer: AdWords, Done Right
• Deceptive AdSense Ads Worse Than Click Fraud
• AdCenter Actually Performs Quite Decently
• Simple Changes Fixed Adwords
• I Am Oddly Motivated By Free Money
• The Busyness/Business Continues
• AdWords Kicks Me In The Shins
• Writing a Customer-Focused Blog
• What Should Starbucks Do
• How much content does your website have?
• Update on Ad Experiments
• When Ruthlessness Is Required
• Seasons Change, Ads Get Borked
• I Hate Typos + PAD Files Work
• Re-evaluating My Opinion of YSM
• From "Minimize CPC" to "Maximize Conversions"
• 'Tis An Ill Wind Indeed…
• Making AdWords Work For You
• Optimized Landing Page #1
• Yahoo Advertising vs. Google Advertising

AdWords

• How To Do A Seasonal Promotion for Your App
• Landing Page Design Tips
• My AdWords Are Turned Off [Edit: Resolved]
• Google Features Bingo Card Creator
• Exploiting New Niches
• Conversion Optimizer: AdWords, Done Right
• New Adwords Feature
• Deceptive AdSense Ads Worse Than Click Fraud
• Major New Feature For AdCenter
• Best Single Day Ever, Plus August 2007 Stats
• May 2007 Mid-Month Stats
• AdCenter Actually Performs Quite Decently
• Simple Changes Fixed Adwords
• I'm A Slave To You (Google)
• I Am Oddly Motivated By Free Money
• The Busyness/Business Continues
• Update on AdWords
• AdWords Kicks Me In The Shins
• Update on Ad Experiments
• When Ruthlessness Is Required
• Seasons Change, Ads Get Borked
• From "Minimize CPC" to "Maximize Conversions"
• 'Tis An Ill Wind Indeed…
• Yay for iterative improvements
• Making AdWords Work For You
• Optimized Landing Page #1
• Yahoo Advertising vs. Google Advertising

Yahoo

• I'm A Slave To You (Google)
• Fie Upon You, YSM
• Seasons Change, Ads Get Borked
• Yahoo Advertising vs. Google Advertising

YSM

• I'm A Slave To You (Google)
• I Am Oddly Motivated By Free Money
• Fie Upon You, YSM
• Seasons Change, Ads Get Borked
• Yahoo Advertising vs. Google Advertising

search

• Minor SEO Updates
• On-page SEO for Small Companies
• Legitimate Organic Searches Eclipse PPC
• The Long Tail of Search
• Getting Organic Search Traffic

SEO

• I Wrote A Book On Conversion Optimization For Software Companies
• Strategic SEO for Startups
• The Big Book of Getting People to Link to You
• Steph Grenier On Generating Traffic For Your Website
• Why You Shouldn't Pay Any SEO You Can Afford
• Fantastic Article on SEO For Bloggers
• Exploiting New Niches
• What the Duplicate Content Penalty Looks Like
• Rails SEO Tips 90% Completed
• Putting the Green in Evergreen
• SEO Tips for Ruby on Rails
• Developing Linkbait For a Non-Technical Audience
• Don't Make My Really Elementary SEO Mistake
• Ranking For An Arbitrary Organic Search Query
• How To Rename A Web Page
• A Few Followups
• Why Your uISV Should Have A Blog
• Dipping My Toe Into Squidoo
• SEO Trick I Hadn't Known About
• Google (Finally) Lets You See Backlinks
• The Busyness/Business Continues
• Writing a Customer-Focused Blog
• How much content does your website have?
• Minor SEO Updates
• On-page SEO for Small Companies
• Legitimate Organic Searches Eclipse PPC
• Yay for iterative improvements
• The Long Tail of Search
• Getting Organic Search Traffic

popular

• Community-oriented Marketing — Forums, Usenet, Mailing Lists, etc
• Support Does Not Scale. Customer Service Does.
• Semi-Offtopic: The Passion of the Customers
• More Business Firsts
• On-page SEO for Small Companies
• 10 minute tweaks to boost your conversion
• Making AdWords Work For You

bingo

• Saint Patrick's Day Bingo Cards
• Conversion Optimizer: AdWords, Done Right
• Free Bingo Cards
• If you're coming here via Google…

sight words

• The Busyness/Business Continues
• If you're coming here via Google…

teaching

• If you're coming here via Google…

Analytics

• Pretty, New Competitor To Google Analytics
• Using Google Website Optimizer Safely
• Google Analytics Redesign — More Web2.0, Less Useful
• Insomnia Leads To Download Page Redesign
• CrazyEgg vs. Google Analytics
• Using Analytics To Improve Your Web Design
• Peeking Over Your Customers' Shoulders
• I Hate Typos + PAD Files Work

customer service

• My AdWords Are Turned Off [Edit: Resolved]
• Socks, Software, and the "Stupid" Questions Costing You Sales
• One of My Competitors Owes Me A Favor
• Conflict of Interest: Payment Processors vs uISVs
• Community-oriented Marketing — Forums, Usenet, Mailing Lists, etc
• Busiest Day For Customer Support Ever
• Trust Your Customers
• How Much Time A uISV Spends On Customer Support
• Laugh To Keep From Crying…
• Am I Fanatical About Customer Service?
• How To Deal With Abusive Customers
• The Art of Apologizing
• I Took My Own Advice… And It Paid Off
• Support Does Not Scale. Customer Service Does.
• Semi-Offtopic: The Passion of the Customers
• More Business Firsts

support

• Improving Support One Changelog At A Time
• Minor Usability Errors In Checkout Funnel = You Lose Lots Of Money
• Busiest Day For Customer Support Ever
• How Much Time A uISV Spends On Customer Support
• Everything You Need To Know About Registration Systems
• What Should Starbucks Do
• Support Does Not Scale. Customer Service Does.

microISV

• Conversion Optimization in Practice: Baconbiz 2013 Presentation
• What I Would Do If I Ran Tarsnap
• Kalzumeus Software Year In Review 2013
• Marketing Software, For People Who Would Rather Be Building It
• Bingo Card Creator (and other stuff) Year in Review 2012
• I Wrote A Book On Conversion Optimization For Software Companies
• Bingo Card Creator (and etcetera) Year In Review 2011
• How Running A Business Changes The Way You Think
• Software Businesses In 5 Hours A Week: Microconf 2011 Presentation (1 hour)
• The Hardest Adjustment To Self Employment
• How To Successfully Compete With Open Source Software
• Book Recommendation For Budding Bloggers
• Leveraging OSS As A Software Developer
• Antair Moving On And Moving Up
• Steph Grenier On Generating Traffic For Your Website
• Brilliant Bit of Javascript for Redirecting Downloaders
• Regsoft Picks Up the SWREG Scam
• September 2007 Stats, Or, You Make $1k a Month on WHAT!?
• Preliminary uISV Survey Results Up
• Congratulations to E-junkie
• Bob Walsh Launches Consultancy
• June 2007 Stats
• Conflict of Interest: Payment Processors vs uISVs
• A Happy Milestone
• Stats in Pretty Pictures
• Increase Your Software Sales
• Timetable For Next Project
• Merry Christmas part 2
• October Stats
• Belated October Stats
• Stock Market Bingo, or, Investing for the uISV
• Outsourcing for the uISV

stats

• Kalzumeus Software Year In Review 2016
• Kalzumeus Software Year in Review 2014
• Kalzumeus Software Year In Review 2013
• Bingo Card Creator (and other stuff) Year in Review 2012
• Bingo Card Creator (and etcetera) Year In Review 2011
• Bingo Card Creator (& etc) Year In Review 2010
• Business Stats On A Photo Frame
• Dashboard Design For Metrics-savvy Software Companies
• Introducing A/Bingo: Rails Split Testing
• 2008 Taxes Done, Well Ahead of Schedule
• Sales Exceed Salary (Scary Thought!)
• Bingo Card Creator Year 2008 In Review
• Bingo Card Creator Sales Stats
• Results of Site Redesign
• Year 2007 Stats and Year 2008 Goals
• Because You Can't Quite Get Enough Transparency…
• September 2007 Stats, Or, You Make $1k a Month on WHAT!?
• Best Single Day Ever, Plus August 2007 Stats
• June 2007 Stats
• Stats in Pretty Pictures
• May 2007 Stats
• May 2007 Mid-Month Stats
• April Stats
• Busiest Day For Customer Support Ever
• Ca-ching
• March Stats and a note of thanks
• March Mid-Month Stats
• February Stats
• Revenue Growth Is A Wonderful Thing
• February 15th Stats Update
• January 2007 Sales, Stats, and Strategy
• November Stats
• October Stats
• Belated October Stats
• September Stats
• Mid-month Stats Update
• August Numbers

marketing

• What Heartbleed Can Teach The OSS Community About Marketing
• What I Would Do If I Ran Tarsnap
• Selling Your Software To Businesses [TwilioCon 2012 presentation]
• Marketing Software, For People Who Would Rather Be Building It
• You Should Probably Send More Email Than You Do
• How A Half-Broken Halloween Promotion Smashed Revenue Records
• Dropbox-style Two-sided Sharing Incentives
• Wufoo + Free Incentivization = Cheap, Effective User Surveys
• Engineering Your Way To Marketing Success
• How To Do A Seasonal Promotion for Your App
• Testing a New Marketing Strategy: Email
• How To Successfully Compete With Open Source Software
• Steph Grenier On Generating Traffic For Your Website
• Google Features Bingo Card Creator
• Fantastic Article on SEO For Bloggers
• Putting the Green in Evergreen
• Developing Linkbait For a Non-Technical Audience
• Programming Productivity Up By 10%… Yowza
• Community-oriented Marketing — Forums, Usenet, Mailing Lists, etc
• Increase Your Software Sales
• Heh, Amusing New Link
• Why Your uISV Should Have A Blog
• AdCenter Actually Performs Quite Decently
• Simple Changes Fixed Adwords
• A Good Day
• Writing a Customer-Focused Blog
• Studying For the JLPT
• Kanji of the Day: 任
• Everything You Need To Know About Registration Systems
• What Should Starbucks Do

piracy

• Yo Ho, Me Hearties, Yo Ho
• Everything You Need To Know About Registration Systems

Japanese

• Doing Business In Japan
• Studying For the JLPT
• Kanji of the Day: 任

taxes

• 2008 Taxes Done, Well Ahead of Schedule
• Taxes Don't Have To Be Pain
• Let Me Save You $30+ On Your Taxes
• Tax Time!

bugs

• Dropbox-style Two-sided Sharing Incentives
• Building Highly Reliable Websites For Small Companies
• Stats Bug In A/Bingo v1.0.0 and earlier
• I Had Downtime Today. Here's What I'm Doing About It.
• Do You Debug Your Website?
• Quick Request Part #2
• "Thats Funny, No One Has Bought a CD In Weeks"
• Note to those using Inno Setup…
• Laugh To Keep From Crying…

Checkout

• Conflict of Interest: Payment Processors vs uISVs
• Minor Usability Errors In Checkout Funnel = You Lose Lots Of Money
• A Happy Milestone
• Google vs. Paypal — Customer Preference

Paypal

• Can My Customers Use Paypal Without An Account?
• Conflict of Interest: Payment Processors vs uISVs
• I Do Not Normally Carry Press Releases…
• A Happy Milestone
• Google vs. Paypal — Customer Preference

Kalzumeus

• Software Businesses In 5 Hours A Week: Microconf 2011 Presentation (1 hour)
• Kalzumeus — The What, The Why, and a bit of The When
• Programming Productivity Up By 10%… Yowza
• Spending Money, Incurring Headaches
• Ranking For An Arbitrary Organic Search Query
• April Stats
• Out With The Old, In With The New (Buttons)
• I Love It When People Fix My Problems
• Kalzumeus Hits 25% Feature Complete
• Kalzumeus Has Logins!
• Getting Somewhere On Kalzumeus
• Market/Pain Selection for Kalzumeus
• Introducing Kalzumeus

Rails

• If Your Business Uses Rails 2.3 You Need To Move To A Supported Option ASAP
• How To Use SSL To Secure Your Rails App Against FireSheep And Other Evils
• Security Lessons Learned From The Diaspora Launch
• Rails Fails To Update Serialized Columns On Save
• Brilliant Bit of Javascript for Redirecting Downloaders
• Because You Can't Quite Get Enough Transparency…
• Rails SEO Tips 90% Completed
• SEO Tips for Ruby on Rails
• Marketing A Superhero Novel (Web Admin Hackery Galore)
• Spending Money, Incurring Headaches
• Getting Somewhere On Kalzumeus

Ruby

• If Your Business Uses Rails 2.3 You Need To Move To A Supported Option ASAP
• How To Use SSL To Secure Your Rails App Against FireSheep And Other Evils
• Security Lessons Learned From The Diaspora Launch
• Getting Somewhere On Kalzumeus

blogging

• I Wrote A Book On Conversion Optimization For Software Companies
• Why I Don’t Host My Own Blog Anymore
• Book Recommendation For Budding Bloggers
• New Blood in the uISV Blogosphere
• Why I Don't Monetize This Blog
• Exploiting New Niches
• What the Duplicate Content Penalty Looks Like
• Putting the Green in Evergreen
• Long Overdue, But…
• 65,000 spams on the wall, 65,000 spams…
• A Few Followups
• Why Your uISV Should Have A Blog

web design

• Minor Lessons from A/B Testing
• Introducing A/Bingo: Rails Split Testing
• Landing Page Design Tips
• Keeping The User Moving Towards Conversion
• Practical Conversion Tips For Selling Software
• A/B Testing Lightbox Screenshot vs. Screenshot + Download Link
• New Mini-Development Project For Me
• CrazyEgg Makes Me Serious Money… Again
• Speeding Up Web Page Rendering
• Pressing My Customers' Buttons
• Results of Site Redesign
• Add An Image, Increase CTRs By Lots
• Brilliant Bit of Javascript for Redirecting Downloaders
• Significant Changes To Website
• My Experience With Outsourcing Web Design
• Bingo Cards On Rails
• Deceptive AdSense Ads Worse Than Click Fraud
• CrazyEgg Pays For Itself Again
• Using Google Website Optimizer Safely
• A Few Followups
• Insomnia Leads To Download Page Redesign

30days

• Introducing Widget Bakery
• Bad News and Bad News and Good News
• Eight Amazingly Productive Hours
• Day 13: Early Proof of Concept
• Tech Time Got Eaten
• 30 Day Sprint: Houston We Have a Prototype
• Convenient List of 30 Dayers
• Reflection on Development Schedules
• Sketches and not much else
• Kickoff of 30 Day Sprint: One Lazy Day
• Incredible Interest In The 30 Day Sprint
• More Talking and More Doing

ab-testing

• Conversion Optimization in Practice: Baconbiz 2013 Presentation
• I Wrote A Book On Conversion Optimization For Software Companies
• Doubling SaaS Revenue By Changing The Pricing Model
• Stripe And A/B Testing Made Me A Small Fortune
• I Redesigned My Software. Users: Thrilled. Conversion Rates: Up. Sales: Unchanged.
• The Most Radical A/B Test I've Ever Done
• Stats Bug In A/Bingo v1.0.0 and earlier
• Lesson from Madlibs Signup Fad: Do Your Own Tests
• A/Bingo 1.0.0 Official Release

Appointment Reminder

• Appointment Reminder Has Launched
• Getting A New Product Off The Ground: Part Two
• Getting A New Product Off The Ground: Part One
• Unveiling My Second Product (Demo Included)

startups

• Kalzumeus Software Year In Review 2016
• Kalzumeus Software Year in Review 2014
• What The Rails Security Issue Means For Your Startup
• Bingo Card Creator (and other stuff) Year in Review 2012
• Bingo Card Creator (and etcetera) Year In Review 2011
• New Trends In Startup Financing Explained For Laymen

career advice

• Talking About Money
• Salary Negotiation: Make More Money, Be More Valued
• Don't Call Yourself A Programmer, And Other Career Advice

podcast

• Kalzumeus Podcast Episode 14: Running A Business Portfolio with Jonathan Siegel
• Kalzumeus Podcast Episode 13: Selling Online Businesses With Thomas Smale
• Kalzumeus Podcast Episode 12: Salary Negotiation with Josh Doody
• Kalzumeus Podcast Episode 11: Bootstrapping vs. Raising Money
• Kalzumeus Podcast Episode 10: Putting the “Family” in Family Business
• Kalzumeus Podcast Episode 9: Customer Onboarding With Samuel Hulick
• Kalzumeus Podcast Episode 8: High Touch Software Sales with Steli Efti
• Kalzumeus Podcast Episode 7: Launching New Products
• Kalzumeus Podcast Episode 6: Teaching As Marketing
• Kalzumeus Podcast 5: Quitting Consulting Via Productization
• Kalzumeus Podcast 4: Apps That Matter, Angel Investing, and B2B Sales with Matt Wensing of Stormpulse
• Kalzumeus Podcast 3: Growing Consulting Practices, with Brennan Dunn
• Ramit Sethi and Patrick McKenzie On Why Your Customers Would Be Happier If You Charged More
• Ramit Sethi and Patrick McKenzie on Getting Your First Consulting Client
• Kalzumeus Podcast Ep. 2 with Amy Hoy: Pricing, Products, And Passion
• Inaugural Kalzumeus Podcast: Japan, Startups, A/B Testing, And More

podcasts

• Kalzumeus Podcast Episode 14: Running A Business Portfolio with Jonathan Siegel
• Kalzumeus Podcast Episode 13: Selling Online Businesses With Thomas Smale
• Kalzumeus Podcast Episode 12: Salary Negotiation with Josh Doody
• Kalzumeus Podcast Episode 11: Bootstrapping vs. Raising Money
• Kalzumeus Podcast Episode 10: Putting the “Family” in Family Business
• Kalzumeus Podcast Episode 9: Customer Onboarding With Samuel Hulick
• Kalzumeus Podcast Episode 8: High Touch Software Sales with Steli Efti
• Kalzumeus Podcast Episode 7: Launching New Products
• Kalzumeus Podcast Episode 6: Teaching As Marketing
• Kalzumeus Podcast 5: Quitting Consulting Via Productization
• Kalzumeus Podcast 4: Apps That Matter, Angel Investing, and B2B Sales with Matt Wensing of Stormpulse
• Kalzumeus Podcast 3: Growing Consulting Practices, with Brennan Dunn
• Ramit Sethi and Patrick McKenzie On Why Your Customers Would Be Happier If You Charged More
• Ramit Sethi and Patrick McKenzie on Getting Your First Consulting Client
• Kalzumeus Podcast Ep. 2 with Amy Hoy: Pricing, Products, And Passion
• Inaugural Kalzumeus Podcast: Japan, Startups, A/B Testing, And More

security

• Dropping hashes: an idiom used to demonstrate provenance of documents
• If Your Business Uses Rails 2.3 You Need To Move To A Supported Option ASAP
• What The Rails Security Issue Means For Your Startup

cryptocurrency

• Harry Potter And The Cryptocurrency of Stars

starfighter

• Developing In Stockfighter With No Trading Experience
• Designing And Building Stockfighter, Our Programming Game
• Announcing Starfighter

stripe

• What Working At Stripe Has Been Like
• What Working At Stripe Has Been Like
• I’m Joining Stripe to Work on Atlas

life-advice

• Identity Theft, Credit Reports, and You

offtopic

• Identity Theft, Credit Reports, and You

japan

• Japan's Hometown Tax

fintech

• Tether: The Story So Far
• How Discount Brokerages Make Money

bitcoin

• Tether: The Story So Far

uncategorized

• An update on a pre-registered result about the coronavirus
• The Working Group's White paper on Japan and covid-19

vaccines

• Solving The Vaccine Data Problem

crypto

• Tether's Troubles in November 2022
• Tether Required Recapitalization In May 2022